Lead Forward Deployed Engineer | Enterprise AI, Technical Delivery & Customer Outcomes
@francomruizI’m a Lead Forward Deployed Engineer at Salesforce, specializing in enterprise architecture, customer-centric technical delivery, and scalable AI solutions. I partner closely with customers to translate complex business needs into secure, production-ready platforms that create measurable impact.
With 8+ years in software engineering, I combine hands-on execution with strategic leadership to align stakeholders, design resilient architectures, manage technical trade-offs, and deliver high-value outcomes across the enterprise.
Salesforce is the leading AI-powered CRM platform. It unifies data, applications, and intelligent agents so sales, service, marketing, commerce, and IT can operate as one, delivering more personalized customer experiences and more efficient customer management.
A leading AI-powered Customer Data Platform that helps global brands unify fragmented customer data into actionable insights and personalized experiences.
Crafting LLM-Native Interfaces to elevate field workforce performance. AI-powered agricultural platform that streamlines field data capture and management by allowing workers to enter information via WhatsApp.
Worked on airline frontend systems, building features that guided passengers through online check-in while handling complex route and connection regulations.
Worked on a fintech web and mobile platform competing with regional digital wallets, supporting rapid expansion across Latin America through multi-market integrations.
Contributed to engagement systems, improving retention and premium conversion through KPI-driven UX decisions.
Worked on anti–money laundering back-office systems, building tools used by analysts to detect user behavior patterns and support compliance decisions.
Served as a Teaching Assistant, mentoring 20+ students in web development, resolving technical questions, and supporting classes through workshops and challenge reviews.
Led and coordinated the frontend team, defining technical standards, aligning goals, driving R&D initiatives, and ensuring high development quality through reviews and continuous feedback.
Worked with clients across multiple industries to improve web and mobile applications, applying best practices and high engineering standards.
If you’re designing enterprise solutions, scaling AI-driven customer experiences, or navigating complex architecture and delivery decisions, I’m open to conversations around collaboration, consulting, and technical leadership.
Whether you’re a founder, technology leader, or part of an enterprise team, feel free to reach out to discuss how we can turn complex challenges into scalable, customer-centered outcomes.